Techarion Private Limited ("Techarion," "we," "us," or "our") is committed to protecting the privacy and security of your personal information. This Privacy Policy describes how we collect, use, store, and protect information when you visit our website at techarion.com and its subdomains, or use any of our services and products.

By accessing or using our website and services, you agree to the terms of this Privacy Policy. If you do not agree with the practices described herein, please do not use our services.

We collect the following types of information:

a. Personal Information You Provide

• Contact Form Submissions: When you fill out a contact form or inquiry form on our website, we collect your name, email address, phone number, company name, and the message or inquiry you submit.
• Account Registration: If you register for any of our SaaS products (such as Arion Signage CRM, Arion E-Com, or other platforms), we collect your name, email address, phone number, and password (stored in encrypted form).
• Service Inquiries: When you book a consultation or meeting through our scheduling tools, we collect the information you provide during the booking process.
• Email Communications: When you email us directly, we retain the contents of your email, your email address, and our response.

b. Information Collected Automatically

• Analytics Data: We use Google Analytics and PostHog to collect anonymized usage data, including pages visited, session duration, referral sources, browser type, device type, operating system, and approximate geographic location (country/city level).
• Log Data: Our servers automatically record information such as your IP address, browser type, referring/exit pages, and timestamps when you access our website.
• Cookies: We use essential cookies required for the basic functioning of our website (session management, security). We do not use tracking cookies or advertising cookies beyond what is required by Google Analytics and PostHog for analytics purposes.

• To Provide Services: We use your personal information to deliver, maintain, and improve our products and services, including digital signage solutions, SaaS platforms, advertising management, and consulting services.
• To Respond to Inquiries: We use contact form submissions and email communications to respond to your questions, requests, and service inquiries.
• To Manage Accounts: If you register for our SaaS products, we use your account information to authenticate your identity, provide access, and manage your subscription.
• For Analytics: We use anonymized analytics data to understand how users interact with our website, improve user experience, and optimize our content and services.
• For Legal Compliance: We may use your information as necessary to comply with applicable laws, regulations, legal processes, or governmental requests.
• For Google Ads Management: When managing advertising campaigns on behalf of our clients, we process campaign data in accordance with Google Ads API Terms of Service and applicable data protection regulations. Client advertising data is used solely for the purpose of campaign management and optimization.

We do not sell, rent, or share your personal information with third parties for their marketing purposes.

We may share your information only in the following limited circumstances:

• Service Providers: We use Google Analytics and PostHog as analytics service providers. These services process anonymized usage data on our behalf to help us understand website usage patterns. These providers are bound by their own privacy policies and data processing agreements.
• Legal Requirements: We may disclose your information if required to do so by law, court order, or governmental authority, or when we believe in good faith that disclosure is necessary to protect our rights, your safety, or the safety of others.
• Business Transfers: In the event of a merger, acquisition, or sale of all or a portion of our assets, your personal information may be transferred as part of that transaction. We will notify you via email and/or prominent notice on our website of any change in ownership or use of your personal information.

We implement appropriate technical and organizational security measures to protect your personal information against unauthorized access, alteration, disclosure, or destruction. These measures include:

• Encryption of passwords using industry-standard hashing algorithms
• HTTPS/SSL encryption for all data transmitted between your browser and our servers
• Regular security assessments and updates of our systems
• Access controls limiting employee access to personal data on a need-to-know basis
• Secure hosting infrastructure with regular backups

While we strive to protect your personal information, no method of electronic transmission or storage is 100% secure. We cannot guarantee absolute security, but we are committed to maintaining the highest practicable level of data protection.

We retain your personal information only for as long as necessary to fulfill the purposes for which it was collected, including to satisfy any legal, accounting, or reporting requirements. Contact form submissions are retained for the duration of the business relationship. Account data is retained for as long as your account is active. If you request deletion of your account, we will delete your personal data within 30 days, except where we are required by law to retain certain records.

Our website uses the following types of cookies:

• Essential Cookies: Required for basic website functionality such as session management and security. These cannot be disabled.
• Analytics Cookies: Used by Google Analytics and PostHog to collect anonymized data about how visitors use our website. This helps us improve our website and services. You can opt out of Google Analytics by installing the Google Analytics Opt-out Browser Add-on.

We do not use advertising cookies, remarketing cookies, or any cookies that track you across third-party websites.

You have the following rights regarding your personal information:

• Right to Access: You may request a copy of the personal data we hold about you.
• Right to Rectification: You may request correction of inaccurate or incomplete personal data.
• Right to Deletion: You may request deletion of your personal data, subject to legal retention requirements.
• Right to Withdraw Consent: Where we process your data based on consent, you may withdraw consent at any time.
• Right to Data Portability: You may request your data in a commonly used, machine-readable format.

To exercise any of these rights, please contact us at info@techarion.com. We will respond to your request within 30 days.

Our website and services are not directed at individuals under the age of 18. We do not knowingly collect personal information from children. If we become aware that we have inadvertently collected personal data from a child, we will take steps to delete such information promptly.

As a Google Ads API user, we adhere to the Google Ads API Terms of Service and the Google API Services User Data Policy. Specifically:

• We access Google Ads data solely for the purpose of managing advertising campaigns on behalf of our clients.
• We do not sell Google Ads data to third parties.
• We do not use Google Ads data for purposes unrelated to the provision of our advertising management services.
• Client advertising data is protected with the same security measures described in this Privacy Policy.
• We comply with all applicable Google Ads policies, including the Google Advertising Policies and the Google API Services User Data Policy.

We may update this Privacy Policy from time to time to reflect changes in our practices, services, or legal requirements. When we make changes, we will update the "Last Updated" date at the top of this page. We encourage you to review this Privacy Policy periodically to stay informed about how we protect your information. Continued use of our website and services after any modifications constitutes your acceptance of the updated Privacy Policy.

If you have any questions, concerns, or requests regarding this Privacy Policy or our data practices, please contact us: